People Want to Use Valentine’s Day to Show Appreciation to Partners, Friends, Kids, and Pets

According to a new survey, four in five Americans are genuinely excited about Valentine’s Day—perhaps even more so than Christmas.

A poll of 2,000 Americans found that this Hallmark holiday tops the charts for Americans, with 81% saying they get excited about February 14, while just 68% say they get excited about the December holiday season—which might be because it has just concluded.

More than half of participants say they look at Valentine’s Day as a way to show appreciation towards everyone they love. These days, that includes love of all kinds—with partners, friends, kids, and pets.

The study, conducted by OnePoll in conjunction with Zulily, examined Valentine’s Day habits and behaviors and showed that contrary to popular belief, this date night isn’t all about romance.

59% plan on commemorating the love-filled holiday with their nearest and dearest friends. 51% plan on celebrating with their kids, and 28% will hang with their fur baby.

What about buying gifts? 64% of respondents plan on picking out gifts for the people (and pets) they love, while 57 percent plan on cooking a special dinner, instead.

Surprisingly, a third of surveyed Americans (33%) say they have even taken the day off from work to celebrate.
“For Valentine’s Day, it’s all about showing your loved ones you listen to them,” said Claire Magruder, Zulily’s Trend and Fashion Expert. “For example, if your partner hates to vacuum, delight them with a robot vacuum. If your bestie loves to entertain, then a new table accessory may be the perfect gift.

“I also love a handwritten note on a homemade card—it’s straight from the heart.”

1. Buy gifts for people I love 64%
2. Go out to dinner 57%
3. Cook a special dinner 57%
4. Treat myself to some “me-time” 45%
5. Send a card 40%

No matter how Americans celebrate Valentine’s Day, 69% will say “I love you” more on February 14, than any other day of the year.

Leave a Comment